/What we do
We validate a new product before its development
A thorough UX audit helps you determine your product’s weaknesses and provide recommendations on addressing the issues and improving user experience.
We’ll help you to identify usability problems in your digital products, which, if tacked, can increase your product’s conversion rates and improve its usability to achieve business goals. We deliver user-centric enhancements that achieve extraordinary outcomes. Building experiences around products and services that people love and will keep them coming back for more.
A UX audit also referred to as usability audit, is the process of a website or a mobile app’s user interface evaluation. It’s a handy tool for those, who want to identify usability problems in their digital products. It can also help you detect problematic areas that make users abandon their journey and leave.
For example, an online e-commerce store UX audit might reveal that users lack information about the product delivery. It can also reveal that the payment options are limited and users don’t know how to pay. Moreover, if your checkout page endlessly loads, users will most likely close it in a few seconds. As a result, these issues could lead to a higher shopping cart abandonment rate on a site.
While a UX audit cannot directly solve all the problems on a website or an app, it can be used to answer some profound questions:
Cases when UX audit can be helpful:
Redesign of existing product
Defining product metrics
Validate a new product
UX audit has quite some benefits for the product design and development teams. Product owners are concerned with making their digital products as useful and user-friendly as possible. They utilize the power of UX design audit to identify the root cause of such problems as high bounce, churn or a drop rate, copy and navigation ambiguity, etc.
Improved functionality as a result of a usability audit, levels up customer satisfaction. Users no longer experience frustration or confusion.
From the business perspective, a satisfied user means a higher conversion rate and better sales.
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